Pay Per Click
Google AdWords is the most commonly used PPC advertising system in the world.
Google Ads allows businesses to create their own adverts that appear on Google Search Engine. The way this system works is on a Pay Per Click (PPC) model. This means that you only pay when somebody clicks on your advert. PPC advertising can generate traffic to your website almost instantly. When a search is requested, Google shows the most relevant content based on several aspects.
Using AdWords is beneficial because Google is the biggest search engine with the highest amount of traffic consequently will deliver the best results. Hence, google advertising is chosen by many businesses. The density of your advert being shown depends on the keywords chosen for the campaign. The main things that need attention when setting up a Google Ads campaign are: Keywords relevance, the quality of the Landing page and Quality score. The success of any type of paid advertising can be determined by a number of things, but most of all it needs to generate a positive ROI for you and your business. We have experienced marketers that can take care of everything. Therefore, contact us for a free no obligation chat.